MM Smackdown! Breaking the 4th wall: Sephora vs. MAC
April 05, 2012
Sephora introduced their Prisma Chrome eye shadows a couple months ago, and today MAC's In Extra Dimension collection dropped. In honor of the fact that the deisgns on both are comparable I decided to have them square off in the ole Makeup Museum ring.
Woohoo!!! Let's get ready to rrrrrummblllllle!! *ding ding*
In the first corner we have Sephora's Prisma Chrome eye shadows. Available in eight shades, these limited-edition shadows feature a wavy pattern that actually dips down in the middle. Trippy!
(images from sephora.com)
According to the website, "Prisma Chrome brings together the best features of baked, powder, and cream shadows. Its revolutionary effect captures light perfectly, delivering a prismatic effect with an unbelievably smooth and true color finish...Pure pigments deliver the truest color imaginable and a highly polished finish. Its unique mica technology provides intense luminosity and a velvety texture that glides over the skin." That scrumptious description is a strong start for this underdog brand.
In the other corner we have heavyweight MAC's In Extra Dimension collection, which boasts not just eye shadows (10 of them) but three highlighting powders known as Skinfinishes. The design also features a wavy pattern like Sephora's but one that ends somewhat awkwardly in a point halfway up the compact. Can the addition of the brand's logo repeating above the wave make up for that flaw?
(image from bellasugar.com.au)
Also like Sephora's Prisma Chrome shadows, MAC In Extra Dimension brings a "new liquid-powder formula with prismatic reflections that sculpts, highlights and models the face" to the fore. So not only the design but the formulas themselves are similar between these two foes. They are truly neck-and-neck!
But someone has to win. Ungainly wave aside, does the brute strength of MAC's larger collection and brand recognition have the upper hand? Or does Sephora's oh-so-tantalizing product description and multi-dimensional center dip clinch the battle? Tell me in the comments!